By S. John
The impression of political lobbyists continues to be hugely debatable. No-one has explored once they topic. This e-book tells readers whilst lobbyists count number and analyzes the connection among lobbying, coverage results and the influence of exterior components to bare the pro lobbyist's constrained influence on coverage. On so much coverage concerns lobbyists easily don't topic. yet, on infrequent events lobbyists could make a distinction and this ebook explains once they topic and why.
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Additional resources for The Persuaders: When Lobbyist Matter
The government keeps intact its over-riding objectives. 7. The scale of the change and the importance of an issue to an interest group make judging effectiveness problematic. 35 The winner–loser dichotomy is misleading. The policy process is not a simple game. 8. It can be difficult to separate the closely entwined functions of different professionals who will have a similar brief from the client. , take-over battles) participating companies hire lawyers, merchant bankers, accountants and financial public relations consultants, as well as lobbyists.
Lobbyists have focused increasingly on Parliament. 91 There is substantial debate on the appropriate focus of professional lobbying. Some practitioners argue that those who direct their activities at select committees and MPs in general are ‘professionally bankrupt’. 93 He argues that they are profile-raising techniques which are essentially ineffective. It may be that a failure to persuade key actors in Whitehall will lead professional lobbyists to target Westminster. Professional lobbyists often operate across ‘all fronts’.
45 To be effective a trade association should externally: represent the whole industry; be aware of changing policy; form coalitions; maintain contact with key officials and politicians; respond to formal consultation; be regarded as credible by decision-makers; maintain an active media-relations programme; maintain contact with academics, think tanks and other opinion formers. Internally, a trade association should have resources; provide quality services; satisfy members and clients; have a long-term strategy; and have a high-calibre secretariat and management team.