By Partha Dasgupta
Right here Partha Dasgupta, an the world over famous authority in economics, provides readers with a fantastic creation to its uncomplicated strategies, together with potency, fairness, sustainability, dynamic equilibrium, estate rights, markets, and public items. all through, he highlights the relevance of economics to way of life, supplying a really human exploration of a technical topic. Dasgupta covers enduring matters comparable to inhabitants progress, the surroundings, and poverty. for instance, he explores how the world's looming inhabitants difficulties have an effect on us on the neighborhood, nationwide, and overseas level.
Economics has the ability to supply us deep insights into one of the most ambitious difficulties of existence. the following, Dasgupta is going past the fundamentals to teach it's innate results on our background, tradition, and lifestyles.
Read or Download Economics: A Very Short Introduction (Very Short Introductions) PDF
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Extra resources for Economics: A Very Short Introduction (Very Short Introductions)
Innovations must reach the consumer. Both the highly dispersed rural market and a highly dense urban market at the BOP represent an opportunity to innovate in methods of distribution. Designing methods for accessing the poor at low cost is critical. 12. Paradoxically, the feature and function evolution in BOP markets can be very rapid. Product developers must focus on the broad architecture of the system—the platform—so that new features can be easily incorporated. BOP markets allow (and force) us to challenge existing paradigms.
2 Source: Reprinted with permission from Harvard Business Review. ” From “Serving the World’s Poor Profitably” by C. K. Prahalad and Allen Hammond, September 2002. Copyright ©2002 by the Harvard Business School Publishing Corporation, all rights reserved. 12 The Fortune at the Bottom of the Pyramid focused on the difference between the local moneylender rates and the rates that a commercial bank would charge. The bank can make a reasonable profit after adjusting for risk (10 percent over its traditional, top-of-the-pyramid customers).
For example, the supply of electricity can be quite erratic and blackouts and brownouts are very common. Advanced technology solutions, such as a regional network of PCs, must coexist with poor and indifferent electrical and telecom Products and Services for the BOP 25 infrastructures. Hybrid solutions that integrate backup power sources with PCs are a must, as are customer interfaces. For example, India boasts more than 15 official languages and 500 dialects, and 30 percent of the total population is illiterate.